Radio Readiness Checklist
A Finished Song Is Not Yet A Radio Campaign
A working checklist for format fit, radio edits, metadata, release EPKs, station access, artist availability, follow-up, and reporting.
Ready Inputs
What Good Enough Looks Like
The goal is not perfection. It is accurate, current, legally usable material that supports the next professional decision.
Readiness Checklist
- Broadcast-ready master
- Clean/radio edit when the format requires it
- Accurate runtime, writers, publishers, label, and ISRC
- Professional artwork and artist photos
- Radio release EPK/private listening path
- Clear format and territory hypothesis
- Artist availability for calls, interviews, and markets
- Campaign budget including outside costs
- Tracking and reporting method
Red Flags
- Target list begins with every station in America
- No format decision
- Release page lacks credits or contact
- Artist cannot support interviews or markets
- Campaign expects guaranteed adds
- No follow-up plan
- No stop/extend decision point
Minimum Useful Package
Do Not Hide The Missing Pieces
Mark each item complete, usable with limits, missing, or not applicable. OTA can scope around honest gaps much better than surprise gaps.
Minimum Useful Package
- Qualified song
- Correct version
- Metadata
- Campaign package
- Targeting logic
- Artist participation
- Budget
- Reporting
Next move: Submit the song for a fit and readiness review before choosing Texas, regional, national, or specialty scope.
Turn The Checklist Into A Decision
Submit the song for a fit and readiness review before choosing Texas, regional, national, or specialty scope.